Instagram booking page checklist
Use this before adding a booking page to your Instagram bio, action button, story highlight, or pinned post.
Goal: move ready customers out of scattered DMs and into a booking flow that captures the details needed to run the visit.
Profile and link
One clear booking link is visible in the bio or action button.
The profile says who should book and what area or services you cover.
The same booking link works from Instagram, your website, email, and Google profile.
Booking page fields
Customer name, phone number, and email.
Service or package selected in plain language.
Postcode or full address captured before the slot is accepted.
Access, parking, pets, stairs, or site notes captured where relevant.
Deposit, cancellation, or payment rule shown before confirmation.
After booking
Confirmation tells the customer what happens next.
Reminder is tied to the appointment, not copied later from memory.
The booking becomes a calendar or job record without copying from DMs.
Payment, invoice, mileage, and notes can stay connected to the visit.